Audience TargetedEngaged Digital Donors, Engaged Prospects, Lapsed
Campaign Stats
Gross Income$37,883.00
Average Gift ($)$205.00
Cost to Raise $1 (Total Cost/Gross Income)$0.137
Email Response Rate.38%
Email Click Rate1.58%
Digital Impressions251,783
Why is Your Entry Successful
Why is your entry successful?Originally a COVID-inspired campaign, today's entry involves 2022 metrics only. But to date, from 2020 to 2022, Give From Home Day has raised over $137,000 in gross revenues for RFBO, and continues to drive revenue, engagement, and brand value, as it helps RFBO address food insecurity in Oklahoma.